Feared by some, admired by others, Graphic Designers play a key role in a successful brand. They are the key to unlock the potential of an idea, a tricky process for some business owners. In these articles we cover the advantages of working with a graphic designer.
A great logo has the ability to work across a wide range of applications whilst retaining a consistent message throughout. It’s something that designers strive to build intoany logo design. This required structure can take the form of colours, typefaces or brand elements that you use in a particular way. With so many brands utilising…Read More
Waves of workers have begun to return to their jobs after those who were unable to carry out business from home were encouraged to head back. It may indeed be a case of off to work we go but not necessarily as we knew it before COVID-19. In this post our guest author, David Kightley,…Read More
Dan Summers Design, increasingly known as DSD, celebrates its tenth anniversary on 26 October 2019. A decade ago, if somebody had offered us getting on for 250 direct clients in the first ten years we’d have taken that! In this post, our guest author David Kightley (aka the Old Sage) looks back on our journey…Read More
Consistency is key when it comes to your logo and elements that make up your corporate identity. Policing your brand and its elements is a full time job and a really helpful graphic designer will provide Brand Guidelines for business owners to follow. But are there instances when its acceptable to deviate from these controlled constraints? Maybe.…Read More
28The UK is clearly a thriving environment for aspiring entrepreneurs setting up new business ventures, with a record-breaking 608,110 new businesses being launched in 2015 alone. A large majority of these are set up on a tight budget and their owners must try to balance keeping costs under control while at the same time providing…Read More
Being a great designer is not just about creating first class design work. It is also about providing an excellent overall service including the provision of correct file types for your artwork at the end of a project. Not only does this save you time and stress at the printers, it also builds trust in…Read More