copyright
Copyright can be a mysterious unknown when it comes to brand content. Knowing your rights and protection is key. In these articles we look at copyright and how to protect your intellectual property.
How to trademark your logo… and why it’s a smart move!
You’ve spent hours working with your designer, tweaking, and obsessing over your logo. It’s more than a pretty mark – it’s the face of your brand, the thing people recognise you by. The last thing you want is someone else copying it, confusing your customers, or worse, claiming it as their own. That’s where trademarking…
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Who owns the copyright of my new logo or brand?
Copyright is a form of ‘Intellectual Property’ generated through intellectual or creative activity and like all property you can lease it, license it, inherit it, sell it or give it away! Copyright material cannot usually be used without the owner’s permission. Copyright applies to any medium, meaning that you must not reproduce copyright-protected work in…
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