Branding for Infinity Roofing, Corringham

Infinity Roofing is a certified, specialist roofing company based in Corringham, Essex and covers all aspects of roofing, from tiling, slating and leadwork, to flat roof felting and GRP fibreglass flat roofs.

The brief was to create a brand that worked as a single entity rather than having a separate logo and name. The peak encompassing the first and third 'i's has obvious connotations, but more subtly also stands as a positive superior motion and aims to portray the high level of service received. The blue secondary colour represents the sky as the natural background to their business!