Cold Norton Primary School - Cold Norton, Essex

We had the pleasure of working on the refreshed logo and branding for Cold Norton Primary School. Headteacher Emily Penkett had inherited a tired identity system when she took the role at the school, with the only artwork available to her being a photo of the logo on a uniform.

It was decided that the colour palette of red and green, along with the chestnut leaf emblem should remain for continuity and confidence for existing and prospective parents and the wider community. Produced in a more iconic style than the original, the chestnut leaf is rotated through 45 degrees, adding interest and individuality. The overall logo system is now available in three orientations (roundel, stacked and landscape) providing maximum flexibility of application.

Fritz Quadrata has been selected as the logo typeface, producing a nice balance of highly legible design with the feel of a village based school.